Brand Testing Club's Blog
Are you curious about how customer reviews, product testing, and user-generated content influence sales? On our blog, you'll find valuable tips, latest marketing trends, and real insights on building trust and boosting conversions.
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How authentic reviews help on every step of customer journey
From initial research to purchase and recommendation, quality reviews can meet the ...
8 min
What motivates people to write reviews? A great experience, rewards and a sense of community
A large number of quality reviews will be absolutely crucial for brand trust and sales in ...
3 min
Outdated reviews reduce conversions. Fix it
How old are the reviews for your products? How about six months? In that case, you are ...
3 min
Want to start collecting reviews effectively: how do we help you at Brand Testing Club?
Want to quickly collect a large number of quality reviews? With us you will do it best. ...
3 min
How to build and maintain your brand trust: 4 practical tips
A trusted brand has a loyal clientele, benefits from repeat purchases, and can withstand ...
3 min
Gen Z lives in a digital world; they consider a large number of high-quality reviews as a given.
Life on the internet is a second nature to them. They shop online practically all the ...
2 min
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From browsing to buying: How reviews influence consumer behavior
Find out how positive and negative reviews are forming consumer purchasing decisions and how brands can use this trend to their advantage.
10 min