Brand Testing Club's Blog
Are you curious about how customer reviews, product testing, and user-generated content influence sales? On our blog, you'll find valuable tips, latest marketing trends, and real insights on building trust and boosting conversions.
All articles
Millennials like to write reviews, and they like to read them even more: they value visual content the most
The millennial generation is defined by the emergence of the internet, an interest in ...
2 min
How does Gen X shop? They're tougher on quality reviews than boomers
Gen X are often the most financially strong group in the population, and they're not ...
2 min
How do baby boomers perceive online reviews? Over stars they want text
There are quite a few boomers in the Czech Republic and they are a valuable target group ...
2 min
Returning products costs companies billions, stop it with quality reviews
During an economic crisis, a company needs to successfully complete maximum sales without ...
3 min
3 reasons not to cut the marketing budget during the crisis
Writing off marketing during a crisis is the second most serious corporate transgression, ...
4 min
Reviews are a good source of information. How to take advantage of it?
Reviews don't just have to help your customers. With careful analysis, you can extract ...
3 min
Read
From browsing to buying: How reviews influence consumer behavior
Find out how positive and negative reviews are forming consumer purchasing decisions and how brands can use this trend to their advantage.
10 min
Ready to Transform Your Sales?
Dive into the world of genuine product reviews and see the difference it makes. Let's chat about skyrocketing your conversions.
Book a call now!
